Yungblud Returns With Nine Minute Epic “Hello Heaven, Hello”
It’s not common for an artist to return with new music that’s 300% longer than most first singles. For Yungblud though, he sees it as an opportunity. “I’ve been discouraged from releasing a nine minute and 6 second song as my first move back in a year because in a modern world it’s seen to be a “risk” – I don’t see it like that at all I see as an opportunity, in my opinion risk is an artists greatest tool – putting everything on the line in pursuit of the best evolution and art you can make – without risk there is no innovation.
The new nine minute epic Hello Heaven, Hello runs the musical gamut with the 27 year old Englishman changing it up throughout. The same can be said for the video, directed by Charlie Sarsfield, with scenes ranging from snow-covered mountaintops to studio performances.
“Hello Heaven, Hello is the opening statement to my new album” says Yungblud. “It’s a journey of self-reclamation, a goodbye to the past and how you may have known or perceived me before and a hello to the future and where I’m going. It sets the precedent for what this album is. It’s an adventure that’s sonically more ambitious than ever before, a journey that is meant to be played in its entirety that doesn’t for a moment hold back or let its imagination be filtered. I wanted its first moment to be a statement.
With Hello Heaven, Hello, if this is the opening statement, it will be very interesting to see and hear where Yungblud goes next.
